TV at Work: Distracts or Inspires?

Touch of a Button, a European design and installation company, says television at work is not just a good thing, it can actually inspire people to come to work. As the FIFA World Cup approaches, many companies in Europe are getting nervous about how many of their employees will skip work to watch the soccer games. Touch of a Button founder Will Levy suggests that companies not just allow their workers to watch the games, but employers should provide a state-of-the-art media room to watch the games in to ensure their workers will come to work.

According to the article Euro-Installation Company Offers Clever Solution, Touch of a Button created media rooms can offer "full cinema surround sound with low frequency effects from a 'room-shaking' subwoofer, high-def picture from a flat screen display and a professionally calibrated amplifier for optimal performance. Packages start from GBP4950 ($8,859), include professional installation and are adjustable to suit the customer's requirements."

I think Touch of a Button might have a good idea here. Why would anyone sit at home and watch the game on the small screen when they can go to work and experience the game like they were in the stadium? My question would be - how will the employers who install the media rooms get their workers to leave work?