Former president of LendingTree Exchange brings leadership experience and marketing expertise to new role
HOUSTON
– March 15, 2010 –
WhiteFence, the nation’s leading online comparison shopping marketplace for
essential home services, today announced Bob Harris as chief executive officer.
Harris will be responsible for the company’s vision and overall business
strategy.
Harris joins WhiteFence from
LendingTree, where he has worked since June 2000, most recently as president of
the core LendingTree Exchange business.
Prior to that role, he served as president and chief operating officer
of LendingTree and chief marketing officer. Through his efforts, LendingTree
established itself as the nation’s leading online lending exchange, serving
over 25 million consumers since its inception. Under his leadership,
LendingTree achieved more than 80 percent brand awareness and became known
nationally through its tagline: When
Banks Compete, You Win.
“WhiteFence is well positioned to
become a true consumer advocate in the home utilities space by providing an
exceptional customer experience to those seeking the best deals on home
services,” said Bob Harris. “I am excited to join the team in building the
WhiteFence brand, developing key partnerships and expanding the current
footprint.”
Prior to joining LendingTree, Harris
served as managing director of consumer marketing for The Coca-Cola Company and
worked at McCormick & Company, where he was responsible for leading brand
marketing, new products and sales initiatives within the U.S. Consumer Products
Group.
“We are thrilled to have Bob join
WhiteFence,” said Kamal Advani, ICG managing director and WhiteFence Board
member, “Bob has proven himself to be a strong leader throughout his career
with an impressive track record in the consumer services space. We look forward
to benefiting from his experience as an innovator, a marketer and an operator,
and believe WhiteFence will demonstrate strong growth under his leadership.”
Harris received his Bachelor of
Science in Commerce from the University of Virginia and an MBA from the
University of North Carolina at Chapel Hill.
About WhiteFence
WhiteFence is the leading one-stop
comparison shopping marketplace that helps consumers compare and order
essential home services such as phone, cable and satellite TV, high-speed
Internet, electricity, gas, change of address, newspapers, insurance and
banking. WhiteFence’s proprietary transaction engine makes it easy for the more
than 20 million U.S. households that move annually, as well as all consumers
looking to switch services, to find the best deals and conveniently set up
their home services in minutes.
WhiteFence is an Internet Capital Group (NASDAQ:
ICGE - News)
partner company.
WhiteFence is headquartered in
Houston, Texas. For more information, please visit http://www.whitefenceshop.com.
About Internet Capital Group
Internet Capital Group (http://www.internetcapital.com) acquires and builds Internet software companies that drive business productivity and reduce transaction costs between firms. Founded in 1996, ICG devotes its expertise and capital to maximizing the success of these platform companies that are delivering on-demand software and service applications to customers worldwide.###
Safe
Harbor Statement under Private Securities Litigation Reform Act of 1995
The statements contained in this
press release that are not historical facts are forward-looking statements that
involve certain risks and uncertainties including but not limited to risks
associated with the uncertainty of future performance of our partner companies,
acquisitions or dispositions of interests in partner companies, the effect of
economic conditions generally, capital spending by customers and development of
the e-commerce and information technology markets, and uncertainties detailed
in the Company's filings with the Securities and Exchange Commission. These and
other factors may cause actual results to differ materially from those projected.
