Cox says it is their "triple-play" services that keep their subscribers happy with Cox. The Reuters article Cox says TV, Web, phone bundle helps keep subscribers stated that Cox "said on Tuesday said its combination package of video, voice and high-speed Internet services had helped it post record first-quarter subscriber growth and continued reduction in customer defections." Amazingly, Cox's President Patrick Esser said that their bundling strategy actually has reduced customer churn by 40 percent.








