AT&T Inc.and MobiTV Inc. recently announced an agreement to offer a mobile television service to broadband users in the United States, including AT&T Yahoo!?? High Speed Internet and AT&T WorldNet subscribers. The browser-based service, which will be called AT&T Broadband TV, will enable subscribers to use a computer to access live programming while at home, at work, or on the go using wired and wireless broadband technologies.
The deal makes AT&T the first U.S. broadband provider to offer a live TV subscription service with MobiTV to consumers through any broadband connection. The service expands upon an earlier agreement that enables AT&T to offer MobiTV to customers who use thousands of AT&T Wi-Fi hot spots.
The service will initially have approximately 20 channels of live and made-for-broadband television content spanning national news, sports, entertainment and full-length music videos from top artists. Among the channels included in the initial channel lineup is Fox News,* Bloomberg, Oxygen, History Channel, Comedy Time, Toonworld, Maxx Sports and the Weather Channel.
With desktop integration for easy access, fast channel-changing, full-screen functionality and quality video playback, subscribers can quickly access AT&T Broadband TV through a hyperlink or desktop shortcut.
Users will have access to a comprehensive channel lineup for a flat monthly subscription of $19.99, with additional television channels planned to ensure that AT&T customers have access to the broadest range of entertainment content.
???The AT&T Broadband TV service offers our customers the ability to watch live television programming beyond the TV screen, increasing our capabilities to provide compelling content to consumers who are seeking information and entertainment when, where and on the device they desire,??? said Scott Helbing, executive vice president, AT&T Entertainment Services. ???The deal helps further enhance AT&T's broadband service and three-screen initiative by offering differentiated broadband-enabled content that consumers are increasingly demanding.???
???Television is officially available on the PC now and will reach television fans in their home, office, college dorm, at the airport or anywhere they happen to be,??? said Dr. Phillip Alvelda, CEO, chairman and co-founder of MobiTV. ???MobiTV and AT&T will deliver premium quality content seamlessly across all broadband networks, making entertainment, wireless and technology history.???
To test-drive and order the new service, visit att.mobitv.com. You can also read more in the Yahoo! New article AT&T launches live broadband TV service.
